Media Franchise: a collection of media in which several derivative works have been produced from an original work of media.
Synergy: the interaction or cooperation of two or more organisations, such as conglomerates, to produce a combined effect greater than their individual effects.
Conglomerate: a conglomerate is a large company composed of smaller companies engaged in business especially within the media industry.
Cross Media Convergence: when multiple media formats join together on a project or to be owned by one individual or company.
Horizontal Integrated Institue: is the process of a company increasing production of goods or services at the same part of the supply chain.
Vertical Integrated Institute: an arrangement in which the supply chain of a company is owned by that company. Usually each member of the supply chain produces a different product or service and the products combine to fulfil a function.
Marketing: the action or business of promoting and selling products or services including market research and advertising.
Production: the making of the media product.
Distribution: the way in which media is distributed to the masses.
Exhibition: the way we view; getting the film to a paying audience.
The Big Six: the six main media companies that dominate the media production industry. (Sony, 20th Century, Warner Bros, Paramount, Universal, Walt Disney)
Sequelisation: the process of making sequels from an original media text.
